Online Privacy News and Views

Google Gets a New Privacy Beating

By: Richard Beaumont | Tuesday, July 22, 2014 | Tagged: Cookie Law, Google, Behavioural Advertising, OBA, Gurante | Leave Comment

Google has this week been told by Italy’s data protection regulator that it must get explicit consent from users to track them, particularly for behavioural advertising purposes.

More Consumers Turn Against Online Tracking

By: Richard Beaumont | Wednesday, May 21, 2014 | Tagged: Do Not Track, OBA, Cookie Law | Leave Comment

A new consumer survey in the US has found that 85% of consumers are opposed to ubiquitous tracking by online advertising companies.

Personalisation vs. Privacy

By: Richard Beaumont | Monday, February 17, 2014 | Tagged: Do Not Track, Permission to Personalise, OBA Privacy Choices | Leave Comment Personalisation vs Privacy

Sixty-two percent of British consumers say they would rather have better online privacy, than personalised services and recommendations. Is it time to start getting permission to personalise web services?

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