Online Privacy News and Views

Google Gets a New Privacy Beating

Google has this week been told by Italy’s data protection regulator that it must get explicit consent from users to track them, particularly for behavioural advertising purposes.

Behavioural Advertising: The Offer You Cannot Refuse

By: Richard Beaumont | Friday, August 31, 2012 | Tagged: Behavioural Advertising

Our blog post title today is taken from the title of a new research paper published in Harvard Law and Policy Review. In it, the authors present detailed findings on the uses of tracking technologies by online advertising companies.

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