Cross Device Tracking Getting Regulator Attention
One of the big issues faced by the online advertising industry at the moment is the fragmentation of audiences onto different access devices.
Their preferred solution to this problem is cross-device tracking, but this raises new privacy issues, which are drawing increased attention from regulators. In this article we look at the key concerns, and what it may mean for the future of marketing.
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Future of EU Cookie Compliance Webinar: ...
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GDPR Compliance Means Cookie Notices Mus...
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September 21, 2016
Optanon Acquired by OneTrust...
We are pleased to announce that Optanon, along with parent company Governor Technology, has been acquired by OneTrust....View Article →