Online Privacy News and Views
Most websites sites are providing information about cookies, but a lot less are obtaining consent and even fewer providing user controls. These are the broad findings published this week by the ICO and Article 29 Working Party, following their cookie sweep conducted last autumn.
In the last few days we have been making some significant changes to the way we recognise and record certain types of cookies in the knowledge base that powers our site all about cookies - Cookiepedia. The result has been a big re-calculation of the prevalence of different types of cookies on the websites we have scanned. In particular we now believe that the percentage of cookies involved in visitor tracking and targeting – nearly 60% of all cookies – is much more representative of the true picture.
Trust your visitors, and they will trust you back. This is our conclusion following analysis of visitor engagement with the Optanon cookie settings button and opt-out controls.
We are delighted today to be able to release a new infographic with the first analysis of statistics that we have been gathering with our Cooke Collector.